idea I can get behind 100%

Just stumbled across the Kinfolk site and I'm smitten!

In their own words..."Kinfolk is our way of encouraging a natural approach to spending time with family and friends."

I just adore their manifesto as well...
 "Kinfolk is a growing community of artists with a shared interest in small gatherings. We recognize that there is something about a table shared by friends, not just a wedding or once-a-year holiday extravaganza, that anchors our relationships and energizes us. We have come together to create Kinfolk as our collaborative way of advocating the natural approach to entertaining that we love.
Every element of Kinfolk—the features, photography, and general aesthetics—are consistent with the way we feel entertaining should be: simple, uncomplicated, and less contrived. Kinfolk is the marriage of our appreciation for art and design and our love for spending time with family and friends."


The Kinfolk site is quite lovely and well worth a visit.